Canadian mid-market companies are entering 2026 facing slower growth, persistent cost pressures, and ongoing economic uncertainty. While forecasts provide valuable insight, they no longer provide certainty. Finance and executive leaders are under pressure to move beyond analysis and turn strategy into measurable operational results.

For CFOs, 2026 isn’t a distant milestone, it’s arapidly approaching horizon that demands proactive strategy. After years ofeconomic disruption triggered by inflation, fluctuating interest rates, andshifting labour costs, finance leaders are no longer focused solely on reactivecost control. They’re transforming their financial systems and decision-makingframeworks to build resilience, drive strategic insights, and future-prooftheir organizations.

In this situation, real-world learning and peercollaboration become critical. That’s why events like BAASS Connect 2026, an in-person business technology and strategy conference, are more than justnetworking opportunities, they are strategic accelerators for CFOs and financeleaders across Canadian industries.

In the competitive landscape of today’s business environment, organizations are continually seeking ways to optimize their operations and improve user engagement. The newly introduced embedded AI-powered tool within Sage CRM is poised to transform user interactions by providing context-aware assistance and guidance for everyday tasks. This innovative solution stands to enhance productivity, streamline processes, and elevate overall user experience, making it an essential asset for businesses of all sizes.