BAASS Insights Technology Blog

While it may be exciting to dive into your CRM right away, it’s important to develop a CRM strategy to complement it. There are a variety of ways that organizations choose to develop their CRM strategies; don’t be limited in this process. Check out some of our steps to developing a CRM strategy! 

Business intelligence is an all-encompassing tool for analyzing data. This raw data is transformed into meaningful and useful information for business purposes. The implementation of business intelligence provides a complete view of your business, helping individuals make better, actionable decisions. Not convinced about BI yet? Don’t worry - we have compiled a list of reasons as to how BI can be useful for your organization.

As your organization implements a new CRM solution, it’s important to be aware of common CRM mistakes that may arise to help you avoid them. It’s important to note that these mistakes may be useful even if your organization already has a CRM solution in place! Here is our list of common CRM mistakes

Many companies want to speed up their ERP implementation timeline. They may be late getting to an ERP project, or late kicking it off, and suddenly feel like the clock is ticking. A good project manager can help you find places in the timeline where you may be able to shave off a day here or there, but there’s one thing you should never sacrifice for the sake of speed: testing. Companies have found out the hard way that sacrificing testing can lead to big problems.

The customer relationship management process in its simplest form involves pushing your potential customers through the sales pipeline; the idea is to ultimately convert them into customers. The key to this is understanding the customer lifecycle. Although there may be many versions of this cycle floating around the internet, there are some basic steps that they all follow: awareness, interest, education, purchase, post-purchase engagement, and loyalty. What you want is for customers who will advocate for and be loyal to your organization. Check out these tips for an effective CRM process!

Inventory. The word alone is enough to invoke feelings of panic and anxiety in even the most level-headed warehouse manager. Keeping up with inventory demands is a full-time job, one that many managers perform in addition to managing the warehouse.

The African plains are dangerous, unpredictable, and home to millions of creatures. Some of these animals never leave their point of origin and are content to live a sedentary existence. However, 1.7 million wildebeest (a member of the antelope family with a large, box-like head with menacing curving horns) undertake an arduous journey stretching hundreds of miles across danger-filled rivers and grassy plains. It’s known as The Great Wildebeest Migratio,n and it is necessary for their existence as they seek greener pastures to graze.

BAASS Connect is approaching - have you registered yet? If you’re still on the fence about attending the event, look no further. BAASS Connect is packed full of applicable information, regardless of your industry, field, or position. If you’re in sales, marketing, customer service, or in your organization’s C-Suite, look below to see what you can gain from BAASS Connect!