Quit Saying “If only I had known…”

By BAASS Consultant | Jun 12, 2018 4:04:00 PM

Have you ever been surprised by a sale scheduled to close that got bumped into next month? How about a sale forecast for $50,000 that came in at $15,000?

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Simplify Your Sales Process with CRM

By Tomas Blomqvist | Feb 13, 2018 2:16:00 PM

Is your sales team working at optimum efficiency? Are they following up on every lead? Do they have the information they need to answer customer questions and present appropriate products and upgrades?

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3 Common Problems and Solutions with your CRM Data

By Zainab Salihi | Oct 5, 2017 1:15:00 PM


Customer relationship management systems offer a great way to communicate with customers and target sales and marketing activities around customer interests. CRM itself is more than software, even though we often speak of the software itself. It’s a mindset around the use of software to enhance customer relationships and communications with customers.

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Expert Tips to Get the Most from Your New CRM System

By Zainab Salihi | Sep 12, 2017 1:15:00 PM



You’ve planned for months to purchase and implement your new customer relationship management (CRM) system. Now that the system is in place and your customer records have been imported, it’s time to get the most benefit from it.

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Build a Healthy CRM System through Better Data Management

By Zainab Salihi | Aug 10, 2017 1:15:47 PM


If you’ve ever taken a computer science course, you have probably heard the old computer programmer’s saying “Garbage in = garbage out.’’ Meaning that if your CRM is populated with outdated information, chances are this will affect the output efficiency.

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3 Ways to Get the Most from Your ERP, BI and CRM Software

By Lisa Vetro | Aug 3, 2017 1:05:00 PM


Manufacturers are keenly attuned to productivity and profitability. Many have embraced enterprise resource planning systems (ERP), business intelligence software (BI), customer relationship management (CRM) and many other technological solutions to improve efficiency and revenues.

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The Big Difference Between CRM Strategy and Tactics

By Zainab Salihi | Jul 6, 2017 1:15:00 PM


CRM or customer relationship management is a comprehensive approach to managing customer communications and relationships. Some people treat CRM as a software only, a method by which they manage customer contacts, but it’s so much more than that.

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5 Potential CRM Mistakes - And How to Fix Them

By Zainab Salihi | May 17, 2017 3:48:11 PM

Launching a new CRM system is an exciting time in a company. At last, you’ve got the tools you need to reach customers, communicate effectively, prepare engaging marketing programs, and synchronize it all with the rest of the company’s data. But don’t breathe a sigh of relief just yet. There are still a few more tasks to tackle before you can say that your CRM project is complete.

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